Born to be Wilde

Sean Wilde handshaped boards are putting the soul back into surfing

“I’m not a ‘cowabunga’ surfer”, states Sean Wilde as he slowly smoothes down a rail on a custom longboard. Glancing up, he smiles and explains that he’s more low-key. Indeed, Sean is well known on the Sydney northern beaches and increasingly beyond, as a creator of beautiful, high quality longboards that he lovingly shapes by hand. While many surfboard manufacturers, from the leviathan to the backyard, have taken to using DSD (digital surfboard design computer software), Sean continues to put soul into his surfboards, choosing to restrict his output in order to maintain his high standards of quality.
“I consider a board a work of art not just a sporting item”, he says.
At 5.30 am on a summer weekday at north Avalon and the usual dawn patrol crew are pulling up to check the waves. Michael Meadows leans against his car and quickly scans the ocean to assess the swell. Satisfied that all is as it should be, he unties his surfboard from the roof rack and deftly starts waxing up a Wilde longboard.
“We share the same philosophy in board design”, he says.
“Sean’s boards are crafted not mass produced, they are individual to the rider and have an amazing quality”, he says.
Michael, who has been surfing some 32 years, met Sean through the Palm Beach Longboarders, a chilled-out group of surfers known for their friendly attitude and cool wave riding style.
“I’ve a couple of Sean’s boards in my quiver and have been his boards for a few years”. When he decides on new board, he and Sean sit down and debate what features are required such as if it to a board for maneuvers such as nose-riding in a competition or is for free (non-competitive) surfing.
“It’s a joint effort, a discussion where we talk about what I’d like and what he thinks works best”, explains Michael.
Watching him paddle out with his mate David Mitchell who also surfs a Wilde, it’s obvious that the boards fir their style like a glove. They swoop energetically down the wave face, now hanging five, now turning down the undulating green swell.
At just 36, Sean’s longboards are highly coveted by surfers all over Australia and he is as highly regarded as many who have been shaping some 20 years longer. His boards are ridden by several surfers including northern beaches surfers Leesa and Lars Laug. Leesa, who competes on the Australian women’s pro-am longboard circuit, is at 5’1”, dwarfed by her board on the beach, but once she catches a wave, her petite figure easily guides it through many spectacular waves and maneuvers.
“I started looking at surfing magazines when I was about 12 in Sydney”, he recalls. “My uncle who surfed in the 1960s took me down to Cronulla beach and from the first wave I caught, I thought it was all pretty cool”.
His first surfboard was a 6’1” twin fin. “It was a backyard board (so called as it was made by an amateur) with no logo, so even then I was not into mainstream board riding”, he says. However he admits he was becoming obsessed with surfing and would spend hours looking at boards and wondering at their construction.
Undeterred when he dinged it, Sean went out a bought a book on surfboard repair and so unwittingly started off on the journey that would make his career.
“When I was 16, my dad got a transfer to the US and we ended up living at Huntington Beach in California”, says Sean. At first he did not want to go because he loved Australia and surfing with his mates but he soon changed his mind when on arrival, his new school had surfing on the curriculum as sport. “The school surf team was number one in the state the as soon as the surfing coach heard my Aussie accent, he assumed I must be really good”, recalls Sean with amusement.
“He sent me out to surf with the top six surfers in this massive eight foot swell and we had the paddle out through the pier pylons”, he says shaking his head. Sean may not have made the team, but his solid expertise in ding repairs quickly gained him serious cred with his new school mates.
“One my teachers introduced me to a friend who needed someone to help out with surfboard repairs”, says Sean. “This guy did all the local surf shops and I ended up doing 100 ding repairs a week after school”, he says. Sean credits the intense part-time work with exposing him to an enormous variety of board shapes and designs. “It was great being able to see how different designs came together, different constructions and manufacture and what made a good or a bad board.
An ephifany occured when Sean made his first board after deciding it was just the gift for his girlfriend Renee’s 19th birthday.
“It came out quite well for a first effort”, he says modestly.
It must been a ripper because she later married him.
“I thought well, maybe I can make a career out of this”.
This led to Sean then shaping a board for himself. When a mate borrowed it after snapping his own during a contest then went on to win, it gave Sean tremendous confidence. A short while later, another friend who was opening a surf store in Equator asked Sean to supply his business.
“It was perfect timing and a great experience”, he says.
After making around 1,000 boards, Sean felt it was time to move on. A couple of shaping jobs later, a neighbour needing assistance with his work at the Robert August surfboard factory recommended Sean.
“At the time, Endless Summer 2 had just come out and they were flat chat”, says Sean. He couldn’t believe his luck in working for one of the longboard icons. “You can’t turn that kind of opportunity down!” he says.
However, it was a baptism of fire when Sean found that he was expected to shape 15 four-stringer boards. (A stringer is the wooden strip that lies in the centre of the surfboard and gives it both strength and flexibility). Most boards have a single stringer, so four stringer boards are a real test of a craftman's workmanship and ability.
“I worked really late all week thinking I can’t let them down and I have to prove myself”, he says. “l could see the opportunity of working with Robert August through this intense apprenticeship as his factory produced every kind of surfboard from shortboards all the way through to big longboards”, he says. “They also made many different pro-surfer models under license for brands such as Corky Carroll and Mike Doyle”.
In the afternoons after work, Sean and his colleagues would have a beer and he loved hearing all the stories of surfing Hawaii and California in the old days before surfing became the mega-million business it is now.
It was an exhilarating time and Sean who was just 22, was stoked to be chosen to make boards for surfing icon Paul Strauch Jr. “Straugh invented the bottom hand turn! And Robert ‘Wingnut’ Weaver, (Robert August’s exuberant co-star in Endless Summer 2) was a good guy because although well-known, he was young and I could relate to him on a different level” says Sean with enthusiasm.
However, by 1996, Sean and his wife Renee decided to move to Australia.
“We would come back for holidays and think this is a lot better; there’s less people, better surf and less crowded waves, so we decided to move back”.
Sean moved over first and he stayed with his folks while looking for someone they could live, work and surf.
“I wanted to find a place that I loved, close to a surfing hub”, he says.
At that stage Sydney’s Brookvale and Mona Vale on the northern beaches were the two main areas where surfing businesses had congregated since the late 1950s. His brother drove him to Avalon and as soon as they pulled into the car park, Sean knew this was it.
“I approached Robert and said I want to move back to Oz, how about I do the RA boards there; they had someone in Japan and Europe and he said that would be great”.
While Renee sorted out their move, Sean flew over to Sydney with Robert to a barrage of publicity.
“It was the first time Robert had been back since the original Endless Summer in 1963 so we got a lot of media coverage”, he says. The due also went around to the main surfing stores and received a deluge of orders. But two years on, making boards under license fulltime and shaping his own brand part-time made Sean realize that his dream was to simply make his own boards. “I realized that I also disliked wholesaling to surf shops due to the small margins and many shops wanting boards done their way, so at some point I appreciated that I’m not happy unless I make boards my way”, he says.
“Reaching a nexus where I had all this knowledge and experience, I didn’t need to keep doing other people’s boards, I could do own thing”.
What defines a Sean Wilde board?
Walking around his shaping studio in Mona Vale, Sean explains that he does not like the marketing be a major feature, for example he’s not into massive logos on boards, preferring the shape, pigments and tints to tell the story. They have a classic, yet refined looks; imagine a cool 60’s board with a modern twist.
Sean admits that for him, the worst part of the job is when a potential client wants a board that does not fit in with his philosophy. “If a customers wants a custom board that I know is against all my principles, then I’d prefer not to make it”, he gently explains. “I admit that as I get older I get more set in my ways and if someone does not like my ideas, then they don’t have to buy them you can buy another board – I don’t force anyone to buy mine”. However, he agrees that most of his customers come to him because they are in agreement with his board designs which range from retro to neo.
“Luckily the majority of people who come to me leave the final outcome it up to me”, he says. “They might suggest colours they might suggest colours
“Before shaping I like to watch them surf”, he adds. Sean also asks them key questions about type of surfer they are and want to be, their current surfboard and what they like and dislike about it.
“My output is currently two boards a week and now I have found an excellent glasser whom I really trust, I want to boost that up to five”, he says.
And when the call of the ocean lures Sean away from his work, he can do so with a clear conscience.
“If we bludge work to go surfing, then it’s definitely customer research and development”, he says with a grin. “I don’t know how many times I have gone off work for a surf and have met someone who wants a board like the one I have out there”, he explains. “My dream would be that one day to have a house overlooking a point break with a shaping shack out the back”, he says.

Sean Wilde Surfboards 0405 254 497

This article first appeared in Australian Sea Change